Idea Management is the process of generating, storing, evaluating
and selecting ideas for further development.
It can vary from the simple and age-old suggestion box, to modern
software systems, but the goal is always the same - to collect as many
ideas as possible and filter out the chaff, leaving the nuggets that
could turn into gold.
Periodically, product managers or executive management will review
the ideas list and evaluate the ideas with a simple screening or scoring
One of the keys to success is making sure that good quality feedback
is always given to everyone who submits an idea, so that they have
confidence in the system and continue to support it.
Another important facet to a successful system is to give clear
guidelines as to the area in which ideas are sought, so that submissions
are more likely to be in line with the company strategy.
Numerous software tools are available to help with idea management
and PD-TrakTM software that we can offer has an
Idea Management module.
For further information about Ideas Management, please contact us,
and we will do our best to help.